Downtown business owners, operators, and entrepreneurs are invited to join the Downtown Memphis Commission for the launch of Downtown Connect, a bi-monthly small business series created to share practical insight, tools, and resources to support businesses operating in Downtown Memphis.
Each session will focus on timely topics that impact daily operations, marketing, and customer engagement, while also creating space for learning, collaboration, and meaningful connection among Downtown business leaders.
The series kicks off on January 27 with a session focused on Social Media Marketing. This kickoff session will offer actionable strategies to help businesses strengthen their online presence, better tell their story online, and turn digital engagement into real-world foot traffic and customers.
Designed for businesses at every stage, this session will provide guidance that can be implemented immediately, regardless of business size or industry.
Key Takeaways
Participants will learn:
- How to identify the right social media platforms for their business
- Simple and effective content strategies that save time
- Best practices for posting consistently without feeling overwhelmed
- Tips for turning social media engagement into in-store visits and sales
- Common social media mistakes small businesses should avoid
- Free and low-cost tools to help streamline content creation and planning
In addition, a representative from MLGW will speak on lighting incentives for businesses to take advantage of while also becoming more energy efficient!
EVENT DETAILS:
Tuesday, January 27 | 1:30p Check-in | 2:00p Meeting
Location: Epicenter | 150 Peabody Place
How to Participate:
We encourage all interested parties to RSVP. Space is limited, so early registration is recommended.